Copywriting and Content Planning
Planning your website and writing the copy is a big job. It's so big we've written a whole website about it.
When it comes to content planning and copy writing, many businesses prefer to take care of this in-house.
If this is the case Phosphor Essence will work with your outline and copy as supplied, or you can input your copy directly into the CMS yourself once we have made some example pages. Our resource site www.webstrategy.co.nz has information to help you with planning, content organisation, and writing.
If you would like to work on the site yourself but don't have the time to do the whole thing, we work with you, providing SEO, research, creating content outlines and writing and editing copy. While planning the content we also get a good understanding of your company and competitors which is the first stage of Search Engine Optimisation.
More about web copywriting and SEO at www.webstrategy.co.nz .
